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High Chelmer certified as Disability Confident Committed

High Chelmer has been certified as Disability Confident Committed, meaning that in addition to its pledge to making the centre a welcoming environment for shoppers with disabilities and other sensory impairments, it is playing a leading role in changing attitudes and making the most of the talents that disabled people can bring to the workplace.

The Disability Confident scheme is a government-led initiative that works with employers to ensure that disabled people and those with long term health conditions have the opportunities to fulfil their potential.

Figures show that 7.6 million of working age people in the UK have a disability and many people acquire a disability while already in work, so it’s vital that businesses have the tools to help those people flourish in the workplace.

High Chelmer has been showing its commitment to providing an inclusive shopping experience for a long time and over the last five years has carried out an accessibility audit of the centre, which is reviewed annually. The shopping destination is also dementia-friendly accredited.

Last November, the centre took part in Purple Tuesday, the UK’s first-ever national, accessible shopping day – a campaign which has been created to recognise the importance and needs of customers with disabilities.

The centre management team regularly attend seminars on disability-focused customer service training as well as participating in the city-wide ‘Keep Safe’ scheme. High Chelmer also invites local community groups and organisations to raise awareness about a variety of topics including disability and mental health.

Mick McDonagh, centre manager at High Chelmer, said: “We have taken numerous measures to ensure the comfort of our shoppers with disabilities. For our visitors who experience the world differently, we want to ensure that at High Chelmer, we are providing the best customer service and accessibility we can to all members of the community.

“By also being recognised as a Disability Confident employer, we are leading a change in culture to support our employees alongside our shoppers,” continued Mick. “The scheme will help us to recruit and retain great people and draw from the widest possible pool of talent.

High Chelmer is already a great place to work, and we want to show just how committed we are to equality in the workplace. We are honoured to be part of such an inspiring initiative, which will continue to bring together all members of the community here at High Chelmer,” he added.

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